Terms of Service

The terms governing use of this website and any preliminary correspondence with SEL.

Last updated: 22 June 2026.

Welcome to SEL. These Terms of Service (“Terms”) govern your access to and use of the SEL website at sel.com.sg and any preliminary correspondence you exchange with us through the site (including the free Readiness Snapshot). By using this website, you agree to these Terms.

1. The relationship these Terms cover

These Terms cover your use of the website and preliminary enquiries (free Readiness Snapshot, email correspondence, scoping conversations). They do not govern any paid engagement between you and SEL. Every paid engagement is governed by a separate, signed Statement of Work or Letter of Engagement that takes precedence over these Terms in any conflict.

2. Use of the website

You agree to use the website lawfully and not to:

Attempt to access, scrape, or reverse-engineer any part of the site beyond what is publicly displayed.
Submit false, misleading, or fraudulent information through any form.
Use the site in any way that disrupts its operation or other users’ experience.

3. The free Readiness Snapshot and Readiness Review

The free Readiness Snapshot is an automated online self-assessment. The result you receive is generated from the answers you submit through the form and is provided "as is" for your information. It does not constitute formal professional advice and should not be relied on as the sole basis for any business decision. The optional Readiness Review call that follows is a 30-minute consultative conversation with no obligation on either side.

4. Intellectual property

All website content, including text, illustrations, brand marks, and design system, is owned by SEL or its licensors and protected by copyright and trademark law.
You may not reproduce, redistribute, or use SEL’s content for commercial purposes without prior written consent.
Information you submit through the website remains yours; we use it only to deliver the services you have requested, in line with our Privacy Policy.

5. Limitation of liability

To the fullest extent permitted by law, SEL is not liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the website or any preliminary correspondence. Our total liability arising from anything covered by these Terms is limited to S$100, except where applicable law prohibits such limitation.

Liability arising from a paid engagement is governed by the relevant Statement of Work or Letter of Engagement, not these Terms.

6. No warranties

The website and the free Readiness Snapshot are provided on an "as is" and "as available" basis. We make no warranties, express or implied, regarding the accuracy, completeness, or fitness for purpose of any content on the site or the Snapshot result, except where such warranties are required by applicable law.

7. Third-party links

The website may link to third-party sites (e.g., LinkedIn). SEL is not responsible for the content, privacy practices, or terms of such third parties.

8. Changes to these Terms

We may update these Terms from time to time. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of the website after a revision means you accept the updated Terms.

9. Governing law and jurisdiction

These Terms are governed by the laws of the Republic of Singapore, without regard to conflict-of-law principles. Any dispute arising from these Terms will be resolved in the courts of Singapore.

10. Contact

Questions about these Terms? Email hello@sel.com.sg.